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18 June 2018

10,000 customers embrace Cemex Go

First publishedon www.AggBusiness.com
Cemex says that its digital platform Cemex Go has reached more than 10,000 customers in three continents or close to a quarter of the company’s customer base worldwide.


Based on customer feedback, Cemex keeps improving Cemex Go by adding new capabilities that offer a more personalised experience through better usability and analytics.

The company says that customers can increase operating efficiency and competitiveness, while generating more value for their businesses and their clients, enabled by digital technologies.

“As a customer, it is very important to keep the kind of interaction that Cemex Go offers in terms of efficiency and speed on the spot,” says Marcela Guajardo, Blokasa, a user of Cemex Go in Mexico.

“It is absolutely a complete solution. Cemex Go is setting a new standard for delivering a superior customer experience in the building materials industry. We are very proud to have reached the milestone of more than 10,000 satisfied customers using Cemex Go in only seven months after its launch.”     

Fernando A. González, chief executive officer of Cemex, says: “We will continue leading the digital transformation in our industry by applying the latest technologies for the benefit of all our customers worldwide,” while Mike Sprecher, Nibbi Concrete, Cemex Go user in the United States, says: “Cemex Go is absolutely a complete solution and makes life much easier for project teams and for accounts people.”

Cemex Go is currently available in Mexico, the United States, Colombia, the United Kingdom, and Germany, and is expected to be deployed in half of the company’s markets in the coming weeks.

By the end of 2018, it is expected to be available in all Cemex’s geographies, serving approximately 45,000 customers.

Cemex says that Cemex Go offers a fully digital suite of services that enables customers to get more done in less time by simplifying and streamlining their transactions and interactions with Cemex, reducing customers’ administrative burden, and giving them more time to focus on more strategic business matters.

Through this integrated platform, customers can interact with Cemex anytime and anywhere using multiple devices.

“Cemex Go covers the full customer journey. With Cemex Go, customers can place orders, review their history of transactions, track their shipments real-time via GPS, receive instant notifications of their order status, adjust their orders, and enjoy full visibility and transparency of all the information they need to better manage their business, doing in minutes what historically has taken them hours,” says Cemex.

“Cemex is undertaking its sweeping digital transformation with the support of IBM and NEORIS. It is leveraging both companies’ expertise, innovation, and cutting-edge information technologies to deliver game-changing solutions that provide a superior customer experience.”

Cemex Go is a Cemex R&D, Innovation and Business Development project being part of the global R&D collaboration network, headed by Cemex research centres, based in Switzerland.

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