Hosted by Finning, the groundbreaking event was staged at Rockingham Motor Speedway near Corby, in Northamptonshire, England, on Wednesday 20 April 2016.
Around 60% of bids for the large array of used Caterpillar from
Each unit up for grabs was backed by IronPlanet’s trademark IronClad Assurance equipment certification and inspection reports, which comprehensively detail and guarantee the condition of the machine to a potential buyer.
For Finning, the inaugural event presented the chance to support customers with fleet optimisation, which in turn allows the company to repurpose quality Caterpillar machines to new buyers.
Cat Auction Services became part of IronPlanet in April 2015. The Rockingham Motor Speedway public auction was the first in a series of quarterly unreserved public auctions across locations in Great Britain.
Click below to hear from Kevin Parkes, MD of Finning UK & Ireland, and Jeff Jeter, president of IronPlanet, during the showpiece inaugural event: