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Home News CEMEX introduces Vertua products in Mexico after well-received rollout in Europe

CEMEX introduces Vertua products in Mexico after well-received rollout in Europe

by Guy Woodford
December 9, 2020
in News, Rest of World
Reading Time: 1 min read
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CEMEX says its Vertua low carbon and net-zero CO2 products are now available in Mexico after a successful introduction in Europe.

Vertua is a milestone towards carbon-neutral construction becoming a reality. It has been available since 1 December in Mexico City, Monterrey, Guadalajara, Cancun, Tijuana, León, Querétaro, Puebla, Mérida, and Mazatlán, and will be gradually available in the rest of Mexico.

Vertua is the result of the work done by the CEMEX’s Research and Development Center in Switzerland, and it’s one of the main components of the ambition to deliver net-zero CO2 concrete for all products and geographies by 2050. Customers in several European countries are already using Vertua in flagship infrastructure projects and many climate-friendly building projects, reducing their construction CO2 footprint significantly.

Ricardo Naya, president of CEMEX Mexico, said: “With Vertua, we are taking a decisive step in addressing Climate Change in Mexico and the world, by offering a line of concretes with up to 70% fewer carbon emissions. In CEMEX, we embrace the circular economy concept and put it into action by offering our customers solutions like Vertua® to keep them at the forefront of sustainability efforts.”

Early this year, CEMEX announced its Climate Action strategy, defining a global target of a 35% reduction of CO2 emissions per ton of cementitious products by 2030. To complement this strategy with a longer-term vision, CEMEX also established an ambition to deliver net-zero CO2 concrete to all its customers globally by 2050.

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