CEMEX achieves record sales of sustainable Vertua products in UAE

CEMEX says it is the first company to introduce lower carbon Cement & Concrete in the United Arab Emirates.
Concrete Plants, Equipment & Applications / February 15, 2023
By Liam McLoughlin
CEMEX says that over 50% replacement of its concrete mixes in the UAE are now Vertua sustainable products
CEMEX says that over 50% replacement of its concrete mixes in the UAE are now Vertua sustainable products

The building materials giants adds that, in line with its Climate action strategy, more than 50% of CEMEX UAE concrete mixes are sold as Vertua – Lower Carbon. 

This concrete is used in some of the most prominent projects in the country, saving approximately 55 million KG of CO2 so far.

"In 2021, we launched Vertua concrete in UAE as a rollout of the global launch of innovative products that positively contributes to our Climate Action Strategy," said Rafael Vilallona CEMEX UAE country director. 

"Reaching more than 50% replacement of our concrete mixes to be Vertua speaks volumes of UAE awareness and alignment of our strategy with the country’s vision. We aim to reach full adoption of our sustainable products and continue to avail cement & concrete that build a sustainable tomorrow."

Vertua is CEMEX's portfolio of sustainable products and solutions that are designed to contribute to decarbonising the built environment. 

CEMEX adds that Vertua represents one of the pillars of its climate action programme “Future in Action”. The programme aims to achieve sustainable excellence through climate action, circularity, and natural resource management with the primary objective of becoming a net-zero CO2 company. Through Future in Action, CEMEX says it has achieved record-breaking progress in reducing its carbon footprint during recent years.

For more information on companies in this article