BKT launches new website

Indian-based tyre group BKT has launched its new website with the main goal of enhancing users’ experience by involving them through more interaction and innovative graphics. The tyre, along with its many facetted shapes, is at the centre of the site. This tool enables anyone interested to quickly spot the product that best suits the specific user requirements, says BKT. “However, it is also an opportunity to go into topics all around tyres and their usage to find out more and be always up to date.
Ancillary Equipment / March 7, 2017

Indian-based tyre group 7482 BKT has launched its new website with the main goal of enhancing users’ experience by involving them through more interaction and innovative graphics.

The tyre, along with its many facetted shapes, is at the centre of the site.

This tool enables anyone interested to quickly spot the product that best suits the specific user requirements, says BKT.

“However, it is also an opportunity to go into topics all around tyres and their usage to find out more and be always up to date. This new version further enhances the browsing experience and search for new contents, offering always more specific product details. These can be obtained in a native and enjoyable way from any device, thanks to a specific updated mobile version.”

In addition to being user-friendly, the new BKT website can also be easily traced by both experts and users looking for a response to specific tyre matters, thanks to an enhanced SEO strategy and the promotion of quality contents.

The new website is available in seven languages: English, Italian, French, Spanish, German, Portuguese and Russian.

“bkt-tires.com is BKT’s ultimate visit card, a digital confirmation of the role the company plays as manufacturer of high-tech and high-quality off-highway tyres.”

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