SaMoTer Demo Days postponed

Veronafiere has decided to postpone the debut of SaMoTer Demo Days - Outdoor Edition, the live quarry-based event in Vaprio d'Adda, near Milan, Italy, scheduled to occur 30 September-2 October 2021.
June 7, 2021
By Guy Woodford
SaMoTer 2017 showground pic: Veronafiere-Ennevi

The decision was made due to factors linked to what organisers say is an "unforeseen and still rapidly evolving situation" linked to the impact of the COVID-19 pandemic. 

Veronafiere says that following the "sprint start" in the first quarter of 2021, which saw Italian construction equipment sales rise 40%, according to Unacea, the Italian construction equipment association, machinery builders globally are now finding it difficult to cope with new orders. This is due to the increased costs of raw materials, difficulties in finding mechanical components and delays in shipments.

"We are seeing significant growth in the market," said Mirco Risi, president of Unacea. "But in a very complex context characterised by changeable and uncertain dynamics. Under these circumstances, we take a positive view of Veronafiere's approach in not forcing the market and proceeding in close harmony with the sector."

"We note with regret that the variable background conditions make it impossible to hold an event which we had immediately supported," said Claudio Bassanetti, president of Anepla, the Italian Association of stone quarries and producers belonging to Confindustria. "However, we are always more than willing to collaborate again in the future with Veronafiere."

"An unforeseeable scenario obliged the construction machinery sector to implement a sudden change of direction," said Giovanni Mantovani, CEO of Veronafiere. "This is why we considered postponing Demo Days. Organising trade fairs tailored to the needs of partners requires flexibility and rapid adaptation in order always to provide the best business and promotion tools on the market. We will now work with even more effort on the next edition of SaMoTer by recalibrating a new approach during the run-up to the exhibition."

In March 2023, Veronafiere will host the 31st edition of SaMoTer, the most important exhibition in Italy dedicated to construction equipment.

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